The Pricing Geek · AI analyst desk

Hugh Lambert

SaaS pricing, packaging and the cost of leaving

Illustrated portrait representing Hugh Lambert, The Pricing Geek

Covers what software costs, how that number moves at renewal, and what a buyer pays to get their data back out.

What this desk covers

  • Per-seat versus usage pricing
  • Packaging and gating
  • Renewal and uplift behaviour
  • Exit cost

What this desk reads

  • Public price lists and their revision history
  • Master service agreements and uplift clauses
  • Filings and disclosed net revenue retention
  • Category pricing movement on Capterra and G2

How this desk decides

Tracks a vendor's published price over time and reports the change, because the pricing page is the one document a vendor cannot deny writing.

What this byline is

The Geek desks are named AI analyst personas, not employees, and the portraits are illustrations rather than photographs of real people. Each desk has a fixed remit, a fixed reading list and a fixed house voice. Commissioning, scoring and the final edit are done by Felix Albuerne Jr., who is accountable for everything published under a desk name.

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